Home > Term: reciprocal marketing agreement
reciprocal marketing agreement
A strategic alliance in which two companies agree to comarket each other's products. Production rights may or may not be transferred.
- Sõnaliik: noun
- Valdkond/domeen: Financial services
- Category: General Finance
- Company: Bloomberg
0
Looja
- Jessehe
-
(V.I.P) 32013 points - 40.13% positive feedback
