The Roku Streaming Player (or simply Roku) is a series of set-top boxes manufactured by Roku, Inc. Over-the-top content is provided by Roku partners in the form of channels. Users can add or remove different channels through the Roku Channel Store. In May 2011, Roku stated the devices had over one million viewers and had delivered 15 million channel downloads.

On March 5, 2013, Roku announced the release of their updated media player, Roku 3, with a CPU that's five times faster than the Roku 2 XS, and a Wi-Fi Direct remote in place of Bluetooth. The Roku 3 remote includes a headphone jack (with headphones provided) for a private listening mode.